Joe and Bob Switzer could not have been more different. Bob was a careful planner who studied hard and wanted to become a doctor. His brother Joe dreamed of performing magic tricks and striking it rich in show business. But when a terrible accident left Bob stuck resting in a dark basement, the brothers found a surprising way to work together. Using ultraviolet light and special paints, they began experimenting in the shadows. Soon, their basement lab produced something the world had never seen before. They invented an entirely new kind of color. Their creation glowed with a bright, intense magic that would eventually be known everywhere as Day-Glo. Follow their incredible true journey from a dark room to a brilliant discovery. You will learn how teamwork, curiosity, and a little bit of science helped two very different brothers make the whole world a much brighter place.